MrURL

QR code for flyers and posters

Use the code as a short path from paper to the web: an offer page, event details, mailing-list sign-up or booking link you already run.

Code colour
Background
Dot style
PNG or SVG. It sits in the middle of your code and never leaves this device.
MrURL mascot showing your QR code

Paste a link first

Match the code to the headline

If the poster shouts “Half price until Sunday”, the scan should land on that offer — not your generic homepage. People decide in seconds whether the page matches the promise.

  • Local events — link to tickets, a Facebook event or your own event page.
  • Retail promos — a product collection or coupon page on your shop site.
  • Lead capture — a form on your site or a tool you already pay for (Mailchimp, Typeform, etc.). MrURL does not host the form.

Poster-specific checks

  • View the flyer at arm’s length. If the code looks like a smudge, enlarge it.
  • Outdoor boards need stronger contrast and lamination that does not glare.
  • Add a human phrase: “Scan for tickets” beats an unexplained square.
  • For time-limited offers, note the end date on the print so you are not embarrassed later.

Steps

  1. Publish the campaign page first and test the URL yourself on a phone.
  2. Paste that URL into the maker and export the code into your artwork.
  3. Print one copy, photograph it under realistic light, and scan from a few metres if it is a poster.
  4. After the campaign, either pull the print or repoint a dynamic MrURL link to the next promotion.

Knowing if it worked

Free static codes made here are not counted by MrURL — scans go straight to your site. On a paid dynamic link, Pro and Business show visit counts in the dashboard (people, not bots) for up to a year on Pro. Use that to compare placements, not as a guarantee of sales.

Related: Menus · Business cards · Do QR codes expire?

Test before you print

A QR code is cheap to make and expensive to fix once it is on a van or a thousand menus. Check it while you still have time to change the file.

  1. Scan the code on your phone using the normal camera app, not a screenshot of the design.
  2. Open the link on mobile data as well as Wi‑Fi, in case your shop network behaves differently.
  3. Check the page loads quickly, is readable on a small screen, and does not need a login your customer will not have.
  4. If you used a frame with a call to action, read the wording aloud once. “Scan for menu” is clearer than “Scan me”.
  5. Print one proof copy at the size you will use in production, then scan that printout from a normal distance.

If the destination might change, make a free static code for today’s link and consider a dynamic MrURL link before you run a large print job.

Want to change where this goes after printing?

Campaigns end, dates pass and landing pages move. A dynamic code lets the same poster point at next month’s offer.

Make it dynamic See pricing